Are you keen to experience the clarity of four-dimensional viewing? Good news for you – now, you can own a 4K TV without having to break your budget! In this article, we’ll share with you the top 10 best 4K TVs you can find under ₹40,000 in India in 2023. Now you can immerse yourself in ultra high-definition visuals, and enjoy a true theater-like movie experience without leaving the comfort of your home. Read on to find your ideal 4K television!
The Golden Age of 4K TVs: An Overview

The Golden Age of 4K TVs encompasses all the latest technologies crammed into our favorite viewing device. 4K TVs offer more than four times the resolution of Full HD TVs, creating a viewing experience that feels almost three-dimensional in quality. TVs with 4K resolution also provide sharper, more detailed images on the screen.
Upscaling is the way 4K TVs produce better resolution when it detects lower-resolution content. By upscaling signals from HD to 4K, viewers can experience improved picture clarity, enhanced colors, and more vivid details. Thanks to UHD upscaling, viewers can now enjoy greater detail, more luminance, and improved contrast on their Ultra High-Definition TVs.
4K HDR TVs don’t just offer UHD resolution, they can also come with high dynamic range (HDR). HDR boosts colors to make them appear more natural and provides a greater range of contrast for better shadow and highlight detail. The display produces improved picture clarity and accurate contrast. The result is a brighter, more vibrant picture for a truly enjoyable viewing experience.
For a totally immersive experience, 4K TVs come with a host of features such as:
- Smart TVs with Wi-Fi connections. These Smart TVs provide access to a range of streaming services such as Netflix, YouTube , and Hulu for an even wider selection of content.
- Voice Control. TVs now have the ability to be operated through voice commands, meaning you can change channels and control volume without ever needing a remote.
- Soundbars and Home Theater Systems. To experience even sharper audio and more powerful sound, you can connect 4K TVs to speakers and soundbars.
- Curved or Flat Screens. Depending on the viewing environment, you can now choose between a traditional flat screen or a curved display with a richer immersive effect.
The Golden Age of 4K TVs has brought us the best picture and sound quality and a range of features to make our viewing experience even better. From amazing resolution to more vibrant colors and from advanced audio to innovative features, 4K TVs provide a truly exceptional viewing experience.
Evaluation of the Latest 4K TVs
If you’re considering beefing up your entertainment game at home, then the latest 4K ultra HD TVs should be at the top of your watch list. With the increasing availability of 4K content, 4K TVs are becoming more popular in India. Here’s an evaluation of some of the newest 4K models on the market.
- Sony Bravia KD-55X9350D: This smart TV has a 55-inch ultra HD display that’s great for movies and sports. The Android OS allows for a wide selection of streaming options, and the picture quality is excellent for television in its price range.
- Videocon VJF37V3CA: This 37-inch 4K TV has a slim profile and full-array dimming technology for better contrast. For rich audio, it has 2.1 sound channels that deliver great sound quality, and the mid-range price makes it a great value.
- Samsung UA50KU6000KXXL: This 50-inch 4K TV with UHD resolution is perfect for gaming. Its multiple input ports let you connect gaming consoles and other devices for a smooth gaming experience. It has great picture quality, with crisp clarity and vibrant colors.
- LG 49UJ752T: This 49-inch Ultra HD TV has a stylish design that’s perfect for a modern home. It’s a webOS-powered TV with a responsive interface for a great user experience. The built-in HEVC decoder lets you watch 4K streaming content without any buffering.
Overall, the newest 4K TVs have better picture quality and features for improved user experience. If you’re looking for a great home entertainment TV, then one of these latest 4K models should be a great match.
Top 10 4K TVs to Consider Below ₹40K

Nowadays, with technology getting more advanced day by day, a 4K TV with a decent budget is no longer a distant dream. To make it easier for you, here is a list of 10 4K TVs that you can consider buying which won’t burn your pocket. All these TVs come with exciting features sure to elevate your home theatre experience.
1. Xiaomi Mi LED TV 4X 163.9 cm (65) Ultra HD 4K Android TV: This 4K TV comes with a wide range of features and offers a premium experience that looks and feels expensive. It includes two 10W speakers for a great audio experience, a 60 Hz refresh rate , and HDR 10 support which makes action scenes look very natural.
2. Samsung 140 cm (55 inches) 4K UHD LED Smart TV: This Samsung TV comes with powerful 20 Watt speakers, real 4K UHD processor, PurColour technology, HDR 10+ and 360 design. It includes a UHD picture engine to deliver sharp quality images.
3. Kodak 108 cm (43 inches) 4K UHD LED Smart TV (43CA0290FHD): This Kodak TV comes loaded with features including a Wide Viewing Angle of 178°, HDR 10 support, micro-dimming technology and Dolby Digital Plus speakers. It offers good image quality along with a powerful audio output.
4. LG 108 cm (43 Inches) 4K UHD Smart LED TV (43UM7290PTF): This LG TV comes with a 4K display, Wide Viewing Angle of 178°, four modes of Dividers, HDR 10 Pro and supports digital sound modes. It offers a great sound quality with 20W audio output.
5. Sony Bravia 109.2 cm (43 Inch) 4K Ultra HD LED Smart TV (KD-43X8000G): This Sony TV comes with a 4K display, X1 Processor, Xtended Dynamic Range, Motionflow XR plus 30 Hz refresh rate and comes with two 15W speakers. It comes with voice search & a 4K X-Reality Pro processor for sharp images.
6. Sanyo 109 cm (43 inches) 4K Ultra HD Smart IPS LED TV XT-43A082U: This Sanyo TV comes with a 4K display, IPS panel, HDR10 & HLG compatibility and supports Netflix, YouTube and Hotstar video streaming. It also comes with Dolby audio to amplify the sound output.
7. Thomson 139.9 cm (55 inches) 4K Ultra HD Android Smart LED TV: This Thomson TV comes with a 4K UHD display, Dolby Digital Plus sound, Smart Wall, Cinematic Audio, A+ Grade Panel and an Android 8.0 Oreo operating system. It offers a Clear Vision picture engine for sharp images and a refresh rate of 60Hz.
8. Vu 108 cm (43 inches) Full HD LED Smart TV (43GA): This Full HD LED TV from Vu comes with features like a quartz crystal display, A+ Grade Panel, Surround Sound Speakers, Motion Estimation & Motion Compensation. It supports various video streaming services like Netflix, YouTube, Disney+ Hotstar and Prime Video.
9. TCL 127 cm (50 inches) 50P8E 4K UHD LED Smart Android TV: This TCL 4K TV comes with features like a 4K UHD display, Smart Volume & Smart Voice, AI-Google Assistant, Dolby e2 sound, a PQ Linear TV engine and a refresh rate of 60 Hz.
10. Onida 139 cm (55 inches) Fire TV Edition 4K UHD Smart LED TV: This Onida Fire TV Edition includes an in-built Fire TV OS, Dolby Vision, high dynamic range (HDR) support, 20W Dolby Stereo speakers. With this TV, you can quickly access thousands of streaming apps to watch and choose from thousands of movies, TV shows, music and more.
Understanding Features and Specifications
Choosing the right product can feel daunting but with some research on specs and features, you can make an informed decision.
Features are characteristics of a product – the functions, sizes, colors, shapes, or other properties that are offered for sale.
Specifications are specific details that define, measure, and describe a feature, and usually consist of numbers. A specification often clarifies the dimension or scale of a feature in an accurate way that a basic description could not.
- For example, the “size” feature of a backpack may be specified as ”50cm x 40cm x 30cm”
- Or a phone’s “battery” feature may be specified as “3000 mAh”
Getting a clear idea of the features and specifications of a product can help you form an accurate expectation about the product and decide if it’ll be a good fit for your needs. To make an informed purchase, consider the following:
- What features are the most important to you?
- Do the features match your use case?
- Are the specifications suitable – is the battery big enough, does it move fast enough, etc.
- What other features or specifications are available in similarly priced products?
- Are there value-added features?
Compare features and specifications across choices to help narrow down the right selection for you. With the right information, you can be confident in your purchase and get the best bang for your buck.
Benefits of Choosing 4K TVs in 2023

- Ultra-High Resolution: The higher pixel counts of a 4K television will provide you an unparalleled clarity and sharpness which is key for a cinematic viewing experience.
- Improved Color Depth and Accuracy: 4K TVs often comprise of a wider color gamut which extends well beyond the traditional RGB colour space, allowing for more subtle transitions between hues.
- Better Contrast Ratio: 4K TVs feature a much better contrast ratio than lower resolution TVs offering deeper blacks and brighter whites along with more vibrant colors.
The next advantage of 4K TVs is that they can produce brighter images than Full HD screens. This allows for a more immersive viewing experience as bright objects in images will stand out and won’t be lost in the rest of the colors and shades in the picture.
Moreover, 4K TVs have the advantage in terms of practicality. A 4K TV will remain at the loss of cutting-edge technology for a longer period of time than lower resolution options could provide. There won’t be a need to upgrade as soon as other models become available with more features and better specs.
The last advantage of a 4K TV in 2023 will be the increasing availability of 4K content across streaming platforms. Streaming services pose the most convenient and usually the cheapest option for consuming content in resolutions from 1080p and higher. This means that a user will enjoy 4K movies and shows at their comfort and at a reasonable cost.
Criteria for Selection of 4K TVs Under ₹40K
Choosing a 4K TV in India can be quite tough, especially when you are on a budget. But, don’t worry – we have got you covered! Here is an exhaustive list of criteria that you can refer to while making your selection:
Display Size – The display size of the TV should be no less than 40 inches. It should also have wide viewing angles so that while you watch a movie with friends and family, all of you can enjoy a good viewing experience.
Picture Quality - The picture quality should be excellent. The TV must have good and rich colors and should be able to handle sharp contrasts. The refresh rate should also be considered. Look for a TV with at least a 120 Hz refresh rate for that extra smooth viewing.
Connectivity – The TV should have a good range of ports so that connecting to external devices such as gaming consoles and streaming media players is easy. It should also come with Wi-Fi for smooth streaming of content.
Smart Features – Smart features such as voice assistant and streaming apps will be useful for easy and smarter access to content. Look for Smart TVs powered by good processors for smooth functioning.
Finally, see if the TV comes with any good warranty and after-sales support plan.
- Display Size
- Picture Quality
- Connectivity
- Smart Features
- Warranty and After-Sales Support
Following these criteria will help you make a great choice and ensure that you end up with a 4K TV that will do justice to your home theatre setup and last you several years!
Conclusion
By now, you have seen the best 4K TVs under 40K that India has to offer. As technology keeps on developing, these TVs will be replaced by even better and more cost-effective models. With this selection of TVs, you can rest assured that you won’t find a better viewing experience at this price, and they will last you for years to come. Enjoy the latest and greatest technology at an affordable price.
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